Ukumaketha okuhlangene kudala kuyindlela enenzuzo yokwenza imali ku-inthanethi, futhi ubuhle bakho ukuthi awudingi iwebhusayithi ukuze uqalise. Lo mhlahlandlela wabaqalayo uzohlola amanye amasu okwenza imali ngemikhiqizo ehlobene ngaphandle kokuba newebhusayithi. Ngokusebenzisa inkundla yezokuxhumana, ukumaketha nge-imeyili, nezinye izinkundla, ungaqala uhambo lwakho lokumaketha lokusebenzisana ngokutshalwa kwezimali okuncane kwangaphambili.
Ukuqonda Affiliate Marketing
Ukumaketha okuhlangene kuhlanganisa ukuphromotha imikhiqizo noma amasevisi kanye nokuthola ikhomishini kukho konke ukuthengisa okwenziwa ngesixhumanisi sakho esiyingqayizivele sokudlulisela. Umgomo wakho oyinhloko njengomakethi oyinxusa uwukuxhumanisa amakhasimende angaba khona nemikhiqizo ayidingayo noma ayifunayo, uthole ingxenye yenzuzo ngemizamo yakho yokudlulisela.
Amasu Okuphumelela Ekukhangiseni Okuhlangene Ngaphandle Kwewebhusayithi
Ngenkathi ukuba newebhusayithi kunikeza inkundla emaphakathi yemizamo yakho yokumaketha, akuyona ukuphela kwendlela eya empumelelweni. Ngezansi kukhona amasu afakazelwe okukhuthaza ngempumelelo imikhiqizo yobulungu ngaphandle kwewebhusayithi.
1. Ama-Social Media Platform
Iziteshi zemithombo yezokuxhumana ezifana ne-Instagram, Facebook, ne-Twitter zingamathuluzi anamandla abamakethi abasebenzisana nabo. Ungasebenzisa lezi zinkundla ukuze wabelane ngokuqukethwe okunokuqonda, ukubuyekezwa, nezixhumanisi eziqondile zemikhiqizo ephethwe. Ukwakha abalandeli abaqinile kuqinisekisa ukuthi izincomo zakho zifinyelela izethameli eziningi.
2. Imeyili Marketing
Ukumaketha nge-imeyili kuhlala kungenye yezindlela zomuntu siqu zokufinyelela abangaba abathengi. Qala ngokwakha uhlu lwe-imeyili ngokubhaliselwe, unikeze inani ngezincwadi zezindaba, futhi ushumeke izixhumanisi zakho eziphethwe ngaphakathi kokuqukethwe kwakho.
3. Ukubuyekezwa kwe-YouTube kanye Nokufundisa
Ukudala okuqukethwe kwevidiyo okugxile ekubuyekezweni komkhiqizo nasezifundweni kungaheha ababukeli abathanda imikhiqizo ethile. Nge-YouTube, ungafaka izixhumanisi eziphethwe encazelweni yevidiyo, uqondise ababukeli bakho ukuthi bathenge ngezixhumanisi zakho zokudlulisela.
Ukukhulisa Imizamo Yakho Yokumaketha Okuhlobene
Kungakhathalekile ukuthi yimaphi amapulatifomu owakhethayo, impumelelo ekukhangiseni okuhlangene ngaphandle kwewebhusayithi idinga isu nokungaguquguquki. Nawa amathiphu ambalwa okuthuthukisa imikhankaso yakho yokumaketha esebenzisana nayo:
- Khetha Imikhiqizo Elungile: Phromotha imikhiqizo onentshisekelo kuyo yangempela noma oyisebenzise wena. Ubuqiniso buyadayisa.
- Qonda Izithameli Zakho: Yazi ukuthi ukhuluma nobani nokuthi yiziphi izixazululo abazifunayo. Yenza okuqukethwe kwakho kuhlangabezane nezidingo zabo.
- Landelela Imiphumela Yakho: Sebenzisa amakhodi okulandelela ezixhumanisi zakho eziphethwe ukuze ugade ukuthi yimaphi amasu asebenza kangcono futhi wandise ngokufanele.
Isiphetho
Ukwenza imali ngokumaketha okuhlangene ngaphandle kwewebhusayithi kungenzeka ngokuphelele ngendlela efanele namathuluzi. Ngokuxhumana nezithameli zakho lapho bekhona – ezinkundleni zokuxhumana, ngama-imeyili, noma ngokuqukethwe kwevidiyo – ungakha ibhizinisi lokumaketha elinenzuzo. Qala kancane, qinisela, futhi njalo ulungise isu lakho ukuze uthole imiphumela ehamba phambili.
